Citizen Analyst Certification

All-inclusive analytics and data science skills for marketing, sales and product professionals

Our clients

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    Bolster your

    Learn essential applied analytics skills from renowned Silicon Valley experts

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    Bring the

    Become an organizational catalyst for data-driven decision-making

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    Do less, drive
    more impact

    Turn your day-to-day data into actionable insights and decisions

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    Become an

    Convert your critical stakeholders into powerful supporters

Anand V (Director, Big Data Analytics at Impetus Technologies)
Carol T (Senior Marketing Analytics Professional)
Greg J (Senior Product Manager at IMVU)
Karanbir S (Senior Manager of Business Intelligence at IMVU)
Priti S (Senior Product Manager at Franklin Templeton Investments)

The Aryng differentiator

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    Learn from renowned
    Silicon Valley industry

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    Get BADIR, a tried and
    tested framework to solve
    growth problems

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    Learn how to identify and
    solve highest value

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    Drive career growth through
    key decision-science and
    data-science skills

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    8 weeks course | 2 hours/week
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    Solve 4 industry use cases with real data
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    4 weeks project | choose your own project
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    1-on-1 project mentoring

Tools and methods

Pre-requisites: Basics of Excel, high school level statistics

lead insights

This certificate is for marketers, product managers, sales executives and analysts who want to power their day-to-day decisions with data-science and analytics.

Download Brochure ˅

Aryng vs. other programs

Masters or
diploma courses

platform courses


Job-ready, hands-on training
Focused on solving real Business problem for industry Rare Marginal
Learning of end-to-end process of Data Science project Modular Modular
Taught by analytics experts with Fortune 100 experience Rare
Technical as well as non-technical (business / soft skills) Rare
Lifetime access to live community of fellow learners Rare
1-on-1 access to Data Science expert instructions Rare
Flexible, self-placed, online courses
Industry-recognized certification Accredited Inconsistent Professional Certification

Benefits included

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    An official BADIR | Yellow Belt: Citizen Analyst Certification
  • 12 months of access to all course content and videos. Go back, pause, take notes, as many times
  • Templates, cheat sheets, and samples that help you take your training to your day-to-day
  • Lifetime access to LinkedIn class group for continued learning and support
  • Group mentoring every month with Aryng experts
  • Flexible Learning

Sample student projects mentored by Aryng

  • Improved talent application rate by 30% while reducing spend by 18%
  • Identify detractors of cart conversion produced $4M in impact
  • Understand drivers of growth and identify opportunities delivered $5M+ in impact
  • Increased NPS by 10 % point using text and sentiment analytics
  • Identified $1.2 M in incremental revenue opportunities using market-mix modelling
  • Mapping robotic talent and skills in Greater Boston Area for GE HR strategy - $5M+ potential impact

The certificate at a glance

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    Analytics aptitude
  • Business Analytics
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Frequently asked questions

  • How long does it take to complete the course?
    This course consists of 8 sections each with 2 hours of self-paced online lectures on Hand-on Business Analytics.In addition, you will spend 2 to 4 hours/section on class assignments and your capstone case.
  • What background knowledge is necessary to take this course?
    You need a working knowledge of Excel, a passion for learning data and a knack for storytelling to take this course. You must also score 12 or higher on Aryng’s Aptitude Assessment.
  • What software will I need to complete the exercises and the case?
    You will need MS Excel with data pak loaded and MS powerpoint to complete the course successfully.